Is email marketing effective? What are its specific applications? How does it fit in the overall digital marketing strategy of […]
Business and Economics
SWOT Analysis of Netflix
On-demand and over-the-top television and movie content streaming services have replaced free-to-air broadcast television and cable television. Netflix is arguably […]
Porter’s Five Forces Analysis of Nike
Nike continues to dominate the sportswear market and the more specific sports equipment market. It also remains a significant competitor […]
Red Flags: The Warning Signs of Investment Scams
The best way to avoid becoming a victim of one of those investment scams is to avoid them. However, this […]
Steve Jobs: Accomplishments and Contributions
Steve Jobs died on 5 October 2011 at the age of 56 due to pancreatic cancer. Despite his demise, his […]
What is the Purpose of After-Sales Service?
After-Sales service is an example of a sales promotion activity. By definition, it includes all business activities geared toward customer […]
Authoritarian Leadership: The Pros and Cons
The Pros: Strengths and Advantages of Authoritarian Leadership 1. Pressure is Placed on the Leader Alone: One of the strengths […]
Difference Between Marketing and Sales
Both marketing and sales are important and related components of a business operation aimed at bringing goods or services to […]
Crowdfunding: Applications and Benefits
Despite criticisms and risks, the advantages or benefits of crowdfunding has brought forth numerous applications and corresponding gains to both […]
Drawbacks and Risks of Crowdfunding
Crowdfunding has several benefits that correspond to numerous applications. However, this alternative type of funding has disadvantages or more specifically, […]