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Management

Marketing Strategy of Shein: Marketing Mix

Marketing Strategy of Shein: Marketing Mix

Posted on July 30, 2023July 30, 2023 by Claire Garcia

The arrival of Shein in the clothing and apparel scene is quite disruptive. It is the first fast-fashion retailer with […]

The Design Philosophy of Apple: Key Design Principles

The Design Philosophy of Apple: Key Design Principles

Posted on July 27, 2023July 27, 2023 by Claire Garcia

Design is critical to the product strategy and overall marketing strategy of Apple. Its design choices have not only reinforced […]

How Apple Builds and Maintains Customer Loyalty

How Apple Builds and Maintains Customer Loyalty

Posted on July 25, 2023July 27, 2023 by Immanuel Martinez

Apple does not have a dedicated and centralized customer loyalty program in its marketing strategy and specific promotion mix. However, […]

Marketing Strategy for Barbie: Marketing Mix

Marketing Strategy for Barbie: Marketing Mix

Posted on July 23, 2023July 23, 2023 by Claire Garcia

Barbie is one of the most recognized names in the world. What started as a fashion doll in 1959 eventually […]

Apple and Event Marketing

Apple and Event Marketing

Posted on July 22, 2023July 22, 2023 by Claire Garcia

Event marketing is a promotional activity that involves hosting or participating in an event to showcase a new product, inform […]

Marketing Lessons from Apple

Marketing Lessons from Apple

Posted on July 19, 2023July 27, 2023 by Immanuel Martinez

Apple is a master marketer. This is demonstrated through its reputation as one of the most valuable companies in the […]

Social Media Strategy of Apple

Social Media Strategy of Apple

Posted on July 17, 2023July 25, 2023 by Immanuel Martinez

Apple has a strong online presence. However, compared to other companies and even tech giants, it is not as active […]

Apple and Buzz Marketing

Apple and Buzz Marketing

Posted on July 16, 2023July 25, 2023 by Claire Garcia

Creating buzz around its products or its brand is one of the notable strengths of Apple. Buzz marketing has become […]

Apple and Influencer Marketing

Posted on July 16, 2023July 27, 2023 by Claire Garcia

Influencer marketing has become a popular form of digital marketing for different companies and brands of all sizes. It involves […]

The PR Strategy of Apple

The PR Strategy of Apple

Posted on July 15, 2023July 25, 2023 by Immanuel Martinez

Apple has a different approach to marketing. It does not spend too much on advertising unlike its competitors and other […]

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BUSINESS

  • Marketing Strategy of Shein: Marketing Mix
  • The Design Philosophy of Apple: Key Design Principles
  • How Apple Builds and Maintains Customer Loyalty
  • Marketing Strategy for Barbie: Marketing Mix
  • Apple and Event Marketing

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SOCIETY

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