The Five-Stage Change Curve Model developed and introduced by Jeanie Daniel Duck provides a framework for predicting and analyzing organizational […]
Management
Porter’s 5 Forces Analysis of The Coca-Cola Company
The Coca-Cola Company is one of those business success stories that demonstrate the internationalization and globalization of American business. However, […]
Pros and Cons of Price Bundling
Price bundling is a pricing strategy that involves combining two or more products in a single bundle so that the […]
Pricing Strategy of McDonald’s Corporation
Part of the appeal of fast-food restaurants is the relative affordability of their food and beverage offerings compared with other […]
Dynamic Pricing Strategy: Advantages and Disadvantages
Most pricing methods are fixed. However, for some companies and in certain situations, dynamic pricing provides notable advantages and benefits. […]
SWOT Analysis of Uber
Computer programmer and StumbleUpon co-founder Garrett Camp and Red Swoosh co-founder Travis Kalanick founded Uber as Ubercab in 2009 with […]
Strategic Purpose of Mergers and Acquisitions
Mergers and acquisitions collectively constitute a term for a particular strategy aimed at achieving specific business goals and objectives. Understanding […]
The Business of Amazon: What Exactly Does It Do?
Amazon is the largest online retailer and one of the most recognizable brands in the world. However, it is not […]
Reasons IKEA Is Affordable: A Concise Explainer
A sizeable number of shoppers around the world love IKEA. This is not because of hype or a strong loyalty […]
SWOT Analysis of IKEA
The Swedish-founded and Dutch-headquartered multinational conglomerate IKEA has become one of the most recognized brands in the world thanks to […]