The Swedish-founded and Dutch-headquartered multinational conglomerate IKEA has become one of the most recognized brands in the world thanks to […]
Markets
Why Is Evian Water Expensive?
Evian is a French company involved in the bottled water business. It specifically bottles and markets mineral water sourced from […]
Netflix SWOT Analysis: A Brief Report
On-demand and over-the-top television and movie content streaming services have replaced free-to-air broadcast television and cable television. Netflix is arguably […]
Advantages and Disadvantages of Differentiation
Differentiation is one of the four Generic Strategies introduced by Michael E. Porter alongside cost leadership and the two specific […]
Differentiation Strategy: How To Differentiate From The Competition
A differentiation strategy comprises all business-level decisions and initiatives aimed at developing and offering products that have qualities or unique […]
Difference Between Cost Focus and Differentiation Focus
Cost focus and differentiation focus are two of the four Generic Strategies developed and introduced by Michael E. Porter in […]
Cost Leadership Strategy: Definition, Dimensions, and Examples
Cost leadership is a position in which a business organization or firm achieves cost-efficiency that enables it to present itself […]
Threat of New Entrants: Impacts and Factors
Michael E. Porter introduced the threat of new entrants as one of Porter’s Five Forces that shape the competitive environment […]
Factors Influencing the Intensity of Competitive Rivalry
Michael E. Porter identified the intensity of competitive rivalry or the competition in a particular industry or market as one […]
Bargaining Power of Suppliers: Impacts and Factors
The bargaining power of suppliers represents the specific forces stemming from the market of inputs that can affect a business […]
