Distributive bargaining and integrative bargaining are two primary types of strategy used in negotiation or conflict resolution. Take note that […]
Business
What is a White Paper: Definition and Application
Definitions of a White Paper A white paper is a type of nonfiction literature or more appropriately, an authoritative report […]
What is the Purpose of After-Sales Service?
After-Sales service is an example of a sales promotion activity. By definition, it includes all business activities geared toward customer […]
Drawbacks and Risks of Crowdfunding
Crowdfunding has several benefits that correspond to numerous applications. However, this alternative type of funding has disadvantages or more specifically, […]
Crowdfunding: Applications and Benefits
Despite criticisms and risks, the advantages or benefits of crowdfunding has brought forth numerous applications and corresponding gains to both […]
TIPS: How to Achieve Competitive Advantage?
How can a business outcompete its competitors? What are the ways a business can achieve a competitive advantage? What are […]
Email Marketing Pros and Cons: A Brief Guide
Is email marketing effective? What are its specific applications? How does it fit in the overall digital marketing strategy of […]
5 Tips for Effective and Successful Email Marketing
Below are five quick and easy-to-follow tips for effective and successful email marketing: 1. Personalization: Personalize the email by adding […]