Twitter was founded in 2006 as a microblogging platform. It later evolved into a multi-feature social media platform and social […]
Management
Pricing Strategy of AMD
A key principle in the product strategy of AMD is a unique value proposition that centers on balancing price and […]
Summary: Timeline of the Fall of Elizabeth Holmes and Theranos
Theranos was poised to become the next biggest tech company born in Silicon Valley. Elizabeth Holmes, its founder and former […]
Ducks’ Five-Stage Change Curve Model for Organizational Change
The Five-Stage Change Curve Model developed and introduced by Jeanie Daniel Duck provides a framework for predicting and analyzing organizational […]
Pros and Cons of Price Bundling
Price bundling is a pricing strategy that involves combining two or more products in a single bundle so that the […]
Pricing Strategy of McDonald’s Corporation
Part of the appeal of fast-food restaurants is the relative affordability of their food and beverage offerings compared with other […]
Dynamic Pricing Strategy: Advantages and Disadvantages
Most pricing methods are fixed. However, for some companies and in certain situations, dynamic pricing provides notable advantages and benefits. […]
Strategic Purpose of Mergers and Acquisitions
Mergers and acquisitions collectively constitute a term for a particular strategy aimed at achieving specific business goals and objectives. Understanding […]
The Business of Amazon: What Exactly Does It Do?
Amazon is the largest online retailer and one of the most recognizable brands in the world. However, it is not […]
Reasons IKEA Is Affordable: A Concise Explainer
A sizeable number of shoppers around the world love IKEA. This is not because of hype or a strong loyalty […]