Trump Media & Technology Group, the startup company that owns and operates the social media platform Truth Social, has not […]
Marketing
SWOT Analysis of Shein
Chinese billionaire Chris Xu founded Shein in 2008. It was originally named ZZKKO and was initially a drop shipping business […]
Characteristics of Monopolistic Competition
Monopolistic competition is one of the four major types of market structures. It sits alongside perfect competition, oligopoly, and monopoly. […]
How the Brain Reacts to Prices: Neural Marker for Price Perception Discovered
Pricing influences consumer behavior. A multidisciplinary team of researchers from Russia has shown that the brain reacts instantly when the […]
Marketing Lessons from Apple
Apple is a master marketer. This is demonstrated through its reputation as one of the most valuable companies in the […]
Marketing Strategy of Shein: Marketing Mix
The arrival of Shein in the clothing and apparel scene is quite disruptive. It is the first fast-fashion retailer with […]
SWOT Analysis of TikTok
Chinese company ByteDance Ltd. launched TikTok for the iOS and Android mobile operating systems in 2017. It was positioned as […]
Why Is Evian Water Expensive?
Evian is a French company involved in the bottled water business. It specifically bottles and markets mineral water sourced from […]
SWOT Analysis of Intel
Intel was founded in 1968 by semiconductor pioneers Gordon Moore, Robert Noyce, and Arthur Rock. It was originally called NM […]
The Strategy and Success of Cirque du Soleil
The Canadian entertainment and traveling circus company Cirque du Soleil is one of the prime examples of an organization demonstrating […]