Apple has a strong online presence. However, compared to other companies and even tech giants, it is not as active […]
Marketing
Distribution Strategy of Samsung: Principles and Channels
Samsung products are available in more than 200 countries around the globe. It has become a household name due to […]
Competitive Advantage of Apple
Apple is one of the largest tech companies and most valuable companies in the world. The company is behind some […]
Advantages and Disadvantages of Differentiation
Differentiation is one of the four Generic Strategies introduced by Michael E. Porter alongside cost leadership and the two specific […]
Pricing Strategy of Tesla
Tesla vehicles and other products like batteries and solar power systems are considerably more expensive than their counterparts and substitute […]
Difference Between Cost Leadership and Differentiation
Both cost leadership and differentiation are two of the four Generic Strategies introduced by Michael E. Porter in his 1985 […]
Pricing Strategy of Samsung
There is a suitable Samsung product befitting the budget constraints and specific usage requirements of a particular consumer. Remember that […]
Differentiation Strategy: How To Differentiate From The Competition
A differentiation strategy comprises all business-level decisions and initiatives aimed at developing and offering products that have qualities or unique […]
Competitive Advantage of Samsung
Samsung Electronics has succeeded in becoming a household name through its diverse portfolio of consumer electronics products that include a […]
Product Strategy of Tesla
Tesla has demonstrated coherence within its entire marketing mix. Consider its product strategy as an example. This specific strategy complements […]